Sunday 17 November 2013

How I will research my audience.

What do real audiences wear?

Who is the specific audience for particular products?

How do media industries target their audience?

Follow the entire product - adverts (magazines), TV ads, album covers, YouTube views.
                                          -Investigate my audience by researching similar bands.


  • Pitching the product to the rest of the group and take feedback,
  • Showing early drafts of work (storyboards, mock upfront copy),
  • Taking peer product at later stages, and then again on the finished product; "can you tell me what happened in that sequence", "what the relationship between the characters are".
  • After editing, make a rough cut and show people for feedback.

- Produce two copies of the ancillary task, then gain feedback on which one should be chosen.